We live in a world in which, every minute, the digital environment is constantly updated and more new information appears. Quick access to current data has become a necessity, because in the flow of various information, it can be difficult to navigate what is relevant and what is outdated and needs updating. Every day we deal with money and expenses, so it is very important to always be aware of economic changes. One of the useful tools that will help you in this matter is the currency informer.
What is a currency informer ?
The currency informer is a widget or an interactive element of the site. That provides up-to-date information about the current exchange rate, i.e. it works in real time. Most often, you can find it on websites related to financial affairs, economic portals, business or international trade.
This widget uses data from banks, financial institutions or other verified sources that use real-time exchange rates in their work. If you ask of how the necessary information is transmitted, the answer will be – through an API (application programming interface). The API provides a great opportunity to automatically receive and update information on the site. Then everything depends solely on the settings of the informer. It can update the currency rate every few minutes, hours or at another set time, thereby ensuring the relevance of the data.
Elements that make up the currency informer:
- The first and obvious element is the current exchange rate. Depending on which currencies were programmed to be displayed (these can be USD, EUR, PLN and others), this is how they are displayed in relation to the national currency;
- You can view the exchange rate in dynamics, namely how it changed during the day, week or month. The display of this information depends on the informer. In general, it can be an ascending or descending chart with up/down arrows, which are indicated by the corresponding colors.
- Not in all, but in some informants, you can see the history of the currency rate. Information about how it changed over a certain period of time. This, in turn, enables users to analyze changes in the economic market and understand the general picture of changes in the exchange rate.
- The online currency converter is also one of the useful additional functions that the currency informer on the site can contain. You just need to enter the exact amount, choose two currencies, and then you can see the result of the conversion at the current exchange rate. This is a very convenient feature because you do not need to do the calculations yourself, and thus you avoid a possible error.
What information does the currency informer provide ?
It should be understood that this interactive element of the site may provide different information depending on the settings, but it will always refer to currency. Let’s get acquainted with the most common indicators:
Current exchange rate – it shows the current exchange rate of the National Bank of Ukraine in the ratio of one currency to another. This is key information that will be very easy for you to find. It is important to note that you can find out not only the ratio of the hryvnia to another currency, but also the example of the dollar to the euro or the euro to the zloty. This information is useful not only for people who deal with finance, but also for those who have plans to buy real estate abroad, want to plan a vacation, or intend to make investments.
Exchange rate dynamics – the currency informer can provide information about how the exchange rate changed over a certain period, which is useful for analysts and people who want to understand further changes. You can find out whether the rate fell or rose over the last week or month and draw the necessary conclusions.
Changes in percentages – the user can get information about the increase or decrease of the currency rate in relation to previous indicators in percentages. These may be minimal changes, but in percentages, you will be able to see them. In this way, people have the opportunity to quickly assess the dynamics of the currency.
Display in the form of a graph – the currency informer can include graphs or charts that will show the visualized dynamics of the currency. This option is perfect for those who analyze the market and prefer visualized data.
Types of informants
Depending on the method of providing information and functionality, currency informers can be divided into several types, so let’s consider the 3 main ones:
Interactive informers, to which we are all very accustomed, will be the first on our list. This option allows users to perform certain actions within the interactive element itself. For example, choose specific currencies of interest or display the specified amounts for conversion. Here we are talking about a currency converter or widgets that provide broader information about exchange rate fluctuations. This type of informer is convenient for users because it is functional through the possibility of interaction.
The text informer is inferior in its functionality, but not in accuracy. This option shows the current exchange rate in plain text. It usually provides information about the most important information, for example, the exchange rate of a specific currency against our national currency without any additional functions. As a rule, it can be used on sites that want to place a concise display of the course without any additional details. The main advantage of this particular currency informer is its simplicity and minimal load on the site itself.
The graphic informer differs from the previous two options primarily in that it focuses on visual presentation of data. We are talking about mini graphics and diagrams. They show users the dynamics of the exchange rate in Ukraine over a certain period of time. You can usually find this version of the informer on financial sites or portals with economic analytics, where you can track the visualization of course changes. Such a widget is easy to understand thanks to its graphical presentation. User has an excellent opportunity to analyze information based on graphically displayed data.
What is the benefit of the currency informer to the website owners ?
The currency informer brings a lot of benefits to site owners. Its installation is quite a strategic and useful decision. Let’s consider the key advantages that you will receive as a site owner:
Additional traffic
The first and one of the key advantages is attracting additional traffic to the page. Queries such as the PrivatBank exchange rate, the NBU exchange rate, the Oschadbank exchange rate, the FUIB exchange rate, and the exchange rate in general are popular in search engines. Having an informer on your site with relevant information in real time can attract new users who are looking for the information they need. This, in turn, helps increase organic traffic. It is also worth emphasizing the positive impact on SEO. Informer updates are regular, and as a result we get frequent content updates.
Time spent on the site
- The time spent on your site will increase because, in order to interact with the informer, you need to view the rate and the dynamics of its growth, and this takes time and increases the duration of the user’s stay. This, in turn, has a positive effect on behavioral factors that are important for page ranking.
Convenience for users
- Convenience for users will increase significantly, as they will be able to easily access the information they need. Also, the loyalty and trust of visitors will increase because on your site they have the opportunity to find useful and up-to-date information without going to many other resources.
Benefits for specific sites
- Currency Informer is a profitable strategic solution for a number of specific sites. We are talking about sites related to finance, currency and sales. Take, for example, a commercial online store that sells imported products and lists the original prices for its goods or services. The presence of an informer on the site allows users to quickly convert prices into national currency. At the same time, do not leave the current page. This significantly simplifies the purchase process for the user and adds convenience.
Our SELECTOR.SPACE team can quickly and professionally install a currency informer on your site. For this, you only need to contact us, and we will be happy to advise you. An example of the informer that we installed can be viewed at this link.
What is the benefit of currency informer to users ?
- It is logical that the online currency converter is useful not only for site owners, but also for ordinary users. It is not in vain that it has such popularity and need.
- The presence of an informer on the website is, first and foremost, quick access to up-to-date information on the exchange rate of the National Bank of Ukraine. Users do not need to go to another site, search or download additional applications. This saves time and allows you to use only one resource.
- Users always have access to the dynamics of the exchange rate, thereby having the opportunity to observe its changes. This factor affects sound financial decision-making and predictability.
- Many users prefer graphical visualization of data because it is easier to perceive and quite informative.
- Currency Informer is a great tool for financial planning. Users have constant access to information about the current exchange rate and can adjust their plans for their savings.
- For business owners, the informer is also very useful. With its help, they can estimate the costs and profits of foreign currency while taking into account exchange rate fluctuations.
- Consider the situation when you are abroad and want to make a purchase. It is clear that, to begin with, you need to understand how much money you will spend in the national currency in order to make the optimal decision. It is the currency informer that will provide up-to-date information on the current rate. You will be able to calculate the current cost. This will help make your decision more balanced, and you will avoid unnecessary expenses.
SELECTOR.SPACE
Of course, you can find out the exchange rate in exchange offices today, but using the currency informer is a faster and much more convenient option. If you are thinking, or need an informant, make a decision quickly and contact our company. SELECTOR.SPACE specialists will gladly advise you and implement all your wishes on your website. You may have a logical question about the design, for now you can not worry. Their design team will make sure that this widget perfectly complements your site.
Our company also develops websites from scratch and provides other useful services. You can familiarize yourself with them on our website. Read more interesting and useful articles on our blog. Contact us at 066 389 02 24, 096 81 00 132 or office@selector.space.